Ambitious businesspeople can begin to fulfill their lifestyle, financial and business ambitions, and produce top 1% annual incomes, after they realize that only producing a steady stream of fresh, new and highly-valued accomplishments can generate the competitive advantages, superior value and high incomes required to “earn a living”.
Accomplishments that are “valued”, rather than “highly-valued”, trigger indifference, pricing and bottom 99% annual incomes.
What is a “Highly-Valued Accomplishment”?
A “Highly-Valued Accomplishment” is an accomplishment that provides important, useful and worthwhile help avoiding Threats, fulfilling Obligations and exploiting Opportunities to:
A Highly-Valued Accomplishment:
The value of either a valued or a highly-valued accomplishment is enhanced when it is:
To “enhance” the value of their offers, practices, narratives and strategies, business professionals speak about the scarcity, uncommon effectiveness or difficulty in acquiring the capacity to produce them and the highly-valued accomplishments that support them.
Throughout their narratives about the descriptions, meanings, relevance, value and purposes of their offers, business professionals show how their claims are supported by highly-valued accomplishments they have already produced.
Highly-valued accomplishments, rather than popularity, likability or fairness shown on television, are the “proof of trustworthiness, value, authority and leadership” people use to ground characterizations of identities of power.
Identities are stories people tell themselves and one another that characterize a person. In the marketplace, as opposed to high school, identities characterize virtues and vices a person embodies that produce assessments of trustworthiness and value in taking care of human, financial, career and business concerns.
When ambitious businesspeople produce a steady stream of highly-valued accomplishments throughout their careers, they produce “proof” that demonstrates and displays their superior trustworthiness, value, authority and leadership.
*This is an excerpt from a larger paper written by Toby Hecht that is available in our online offer, The Aji Space. To experience the "strategic knowledge" offered in The Aji Space, enroll in a free two-week trial.
Toby Hecht has taught thousands of ambitious businesspeople to earn a living and compete for annual incomes, capital-at-work for retirement, and enterprise values for their businesses in the top 1% of the marketplace.